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"I wasn't sure whether consumers would be open to spending half a million or a million euros on Messika high jewellery when my position was cool and trendy and affordable. une maison qui me ressemble, qui nous ressemble. J’avais envie d’une autre forme de (re)naissance personnelle. J’y avais accès de manière ludique en les triant, les manipulant, en cherchant les inclusions comme sur le cadran d’une montre. L’idée de reprendre le flambeau et de créer une maison de joaillerie ne faisait pas partie de mes vocations premières. Découvrez la Maison de Joaillerie et Haute Joaillerie Messika et explorez nos collections de bijoux en diamant. Valerie’s motto: “Having time with my family. Nous étions aux prémices de la structure dans l’univers de la joaillerie et l’horlogerie. "It was the beginning of the tattoo trend, so I thought to myself, why not consider a diamond like a tattoo?" I'm a Virgo, I'm a details person. digitalisation. À coup de talent, Valérie a fini malgré elle par voler la vedette à la figure patriarcale. J’ai donc décidé d’organiser des formats « petit-déj » "But I remember the first time we sold a piece for one million euros, I asked who bought it and it was a younger woman, around 35, who couldn't find other pieces that fit her so well. The diamond carat-weight of the pieces hidden behind those curtains runs into the thousands; the man-hours involved in their creation many times more.Although Basel-goers may be disappointed if they fall in love: in 2017, Messika's top three clients bought all 13 suites the day before the fair opened.At a time when most houses are embracing coloured gemstones, Messika customers have one choice - "Sometimes I would love to mix it up and use other gemstones, but my father told me I should only ever use diamonds, so that's what I will always do," says Valérie, 42, when we meet in her office in the Paris diamond district, where visitors are greeted by yet more pink roses, macarons and, yes, marshmallows.Valérie joined when she was 24 - "he asked me to give it one year" - and spent two years travelling the world buying and selling diamonds.
Exceptional expertise, brilliantly illustrated in the treasures of nature is at the heart of Valérie Messika's fine jewellery collections. Business O Féminin vous fait gagner des cadeaux ! Il m’a toujours laissé beaucoup d’accessibilité autour des pierres. doute par une bonne étoile.
n’osait pas. Her first designs, sold anonymously via local retailers, set diamonds in geometric lines using the bare minimum of gold to sit sensuously against the skin, an aesthetic that endures today.In 2005, encouraged by the success of these pieces, she launched the Messika brand - named with her father's approval. L’insouciance des Je le fais Je leur Puis dans nos campagnes de communication avec cette dimension très mode, Actuellement, ce It has the same spirit as the fine jewellery. Tout d’abord en "I should have done it before, because it was very easy for me to find big diamonds; I just open the safe and - wow. In recent years there has been an influx of ear cuffs and double-finger rings in the showrooms of centuries-old maisons.She attributes her success to a close-knit family team: her father supplies 70 per cent of the diamonds she uses; her husband, Jean-Baptiste Sassine, is the managing director; her best friend, Aurélie Darmon, is marketing director, and her cousin Didier Cherqui is creative director, working closely with her on the designs. Désormais, nous devons nous concentrer À nous de nous adapter, d’être visibles pour ne pas tomber dans 100 Followers, 31 Following, 74 Posts - See Instagram photos and videos from We Move At Messika L.A! But the entrepreneurial gene won out, and she decided to turn her attention to her own designs. Valérie Messika is rewriting the codes by creating a new way of wearing diamonds. sont les réseaux sociaux et ce sera certainement autre chose demain. Nous essayons d’être I thought, why not launch a diamond brand that you can buy for yourself, mix with jeans and wear every day? But I wanted to wait until I was ready," she says. Didier véritable féru d’art : dans le domaine créatif et mon mari qui s’occupe de assez bien Instagram, qui qui permet de beaux échanges notamment autour du Boostez votre vie avec nos tips Carrière, Business & Lifestyle ! Il m’a ainsi embarqué dans sa passion et m’a proposé de travailler à ses côtés dans l’espoir que je lui succède un jour.Messika c’est une histoire de famille, audacieux tant sur le produit que sur l’image de marque.
l’oubli. réussite, c’est d’être « out of the box », d’oser et de n’être Auparavant il n’y avait que la pub et le produit. Si cela fonctionne aussi bien depuis Finalement la clé de voûte de notre "Yes, I think so. The Maison is recognised for its diamond expertise and unique craftsmanship expressed through modern jewelry designs and exceptional high jewelry creations. Puis comme un retour aux sources ou plutôt comme un saut dans le grand bain, je pousse les portes de la maison Chanel en 1999. Après des études de marketing et communication au Celsa, j’ai eu la chance de travailler aux côtés de Jacques Séguéla. When I was a child, my dad gave me a loupe to examine the inclusions in each stone, so I was trained to look at details. Et pour décompresser en toute quiétude je recommande le spa des Sources She and her husband Jean-Baptiste Sassine who is the head of the business development of the company both live in Paris with their three kids. 14.3k Followers, 431 Following, 31 Posts - See Instagram photos and videos from Valérie Messika (@valeriemessika) "The desire to avoid classical styles that she finds "ageing" means chokers, ear cuffs, double-finger rings and hand jewels are the order of the day. https://www.businessofeminin.com/linterview-business-de-valerie-messika